Send_page_view Parameter in webGTM

Hi, I’ve searched here, gone through tutorials on stape.com and watched YouTube tutorials as well, but I still have a fundamental question:

In which cases do I set the “send_page_view” parameter in the webGTM gtag to “false” and where do I set it to “true”?

If “send_page_view” is set to “true” in the webGTM and the GA tag in sGTM is set up that way as shown in the screenshow below, does this cause duplicate page_view events?

Anybody with an idea here? :slight_smile: Very much appreciated.

It’s on you whether to use automatic page_views or have an explicit seperate tag for it. Having a seperate tag gives you more control (if and when you need it).

Server-side set up is not affected, the s2s tag the way it’s shown on your screenshot just inherits and send further any event claimed by GA4 Client.

Thanks Dan! This is the setup of my sGTM GA4 Tag.

So that means I can set “send_page_view” to “true” in the webGTM as this does not cause any duplicate events.

You can set send_page_view to true, if you are already not sending page_view explicitly. Choose one or the other unless you have a specific objective in mind.

Got it, thanks. Unless there is no specific (other) tag that sends the page_view event, I can set it to true in the gtag.

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Should both a google tag and a GA4 page_view tag use the all pages trigger?

I’d say fire Google Tag (config) on initialisation and then page_view on either All Pages or DOM Ready.