Safari Click Identifiers Removed

Facebook Conversion API
1

Thank you so much for the article on Safari’s plan to remove Click Identifiers.

The article gives instructions on how to manage Google Ad’s GCLID. Again, thanks for that - you saved everyone from having to figure it out.

I see that Facebook/Meta’s id is also affected. I use the Stape template to send events. Will there be an update to help with this?

Or is there a “best practices” way to manage it (and other ids)?

2

Hey Alison, there are no solutions available for Meta, at least not for the moment. There is no possibility on Facebook to add fbclid into a custom parameter, so the hack described in the article is not applicable.

Rest assured if any solutions pop-up, Stape will be on top of those.