Since I’m talking about the CAPI tag (for sGTM), do I still need the “normal” Reddit tag in wGTM (similar to the double setup for Meta - normal tag in wGTM, CAPI tag in sGTM or CAPI GW)? Or is it enough to set up just the CAPI tag in sGTM?
In the article linked above there’s no mentioning of deduplication (which, for instance, needs to be done for Meta if we’re not using GW and we’re setting up CAPI in the sGTM directly). Is deduplication for Reddit needed? According to this (Reddit Help Center) it is needed in case of a double setup but not needed if I’d use just the sGTM implementation. Is my understanding correct?
Since I’m talking about the CAPI tag (for sGTM), do I still need the “normal” Reddit tag in wGTM (similar to the double setup for Meta - normal tag in wGTM, CAPI tag in sGTM or CAPI GW)? Or is it enough to set up just the CAPI tag in sGTM?
If the platform supports deduplication (and Reddit does) - best practice is to send events from both web and server sources.
In the article linked above there’s no mentioning of deduplication (which, for instance, needs to be done for Meta if we’re not using GW and we’re setting up CAPI in the sGTM directly). Is deduplication for Reddit needed?
The documentation link you sent describes how deduplication works:
You can pass a unique conversion ID for every distinct event to its corresponding Reddit Pixel and CAPI event. Reddit will determine which events are duplicates based on the conversion ID and the conversion event name.
That is, if event name and conversion id are the same - events will be deduplicated. That is, just like with Meta deduplication setting, you need to use for example Tag Manager Template Gallery variable for events.
and send its value in conversion_id parameter for events. Make sure that the values are the same for pairs of events (usually they can be different if you mistakenly use different triggers for the same event for the web tag and the tag that sends data to the server).