I am trying to use the Meta Conversion API with Stape.io through GTM. I tested the available options as thoroughly as I could but am stuck because it’s still not working. I am also not using GA4 and don’t wish to use it.
Here’s what I have done so far:
- Connected Stape with GTM
- Installed the data tag from Stape in my web container
- Added a simple “All Pageview” trigger to the tag
- Downloaded the Data Client from GitHub and added it to the server container
- Added the Facebook Conversion API template
- Included all page views tag
The data tag is triggering properly, but I don’t see any server-side activity in the Facebook Event Test tab. What am I doing wrong? Any advice would be appreciated!