Klaviyo Tag & Klaviyo Form Support

Google Tag Manager Server Container
1

Hi,

The Klaviyo integration blog post says that “Unfortunately, this tag does not support Klaviyo Forms.”.

We are currently using Klaviyo Forms for getting email marketing signups.

Is there any benefit to implementing the Klaviyo server-side container tag integration if I would still need Klaviyo on the web container?

Thanks!

2

Hi Luke,
Yes, you cannot remove onsite script if you are using Klaviyo forms, but a lot of people use some other forms and still need Klaviyo tracking, that’s where it comes handy as you do not need to load the whole Klaviyo js.
Moreover, cookies set with HTTP response with configured own CDN or Cookie Keeper will not have restrictions introduced by recent ITP changes, whereas cookie set by js will have a very limited lifetime.