"Inherit from client" Event name in sGTM

Google Tag Manager Server Container
1

How accurate is the “Inherit from client” option in the different sGTM tags ? I am planning to send events via webhooks with the following names (standard event names): PageView, Lead & Purchase. And I will be using the Data Client.

If I choose the “Inherit from client” in all the traffic source tags, will these be matched correctly everywhere?

For example, for the Snapchat tag, will my “PageView” event name value match the “PAGE_VIEW” event automatically? or should these strings be exactly the same?

Or for the Reddit tag, will my “PageView” event name value match the “PageVisit” event automatically? or should these strings be exactly the same?

2

Standard event types will be mapped automatically. You can open any tag template you’re interested in and locate the dictionaries quick enough to see whats what

3

Gotcha, found the mapping in the code under the let gaToEventName variable mapping. If anyone is interested, here are the GA4 standard events used for the mapping: [GA4] Recommended events - Analytics Help

4

But stape Tags only “Inherit” the event name (and try to use the channel specific one) but they do not inherit other parameters?

5

not true, don’t override anything and most tags will try to parse GA4/ Data Tag data.

6

It is a question, so I do not make claims that are true or false :smiley:
I do not understand your answer though.

I’ll phrase it better:

  • What kind of parameters etc. are Stape Tags able to “inherit” from GA4 Client?
  • If I choose to “override event name” - will they still inherit other parameters?

Thank you!

7
  • value, currency, items, user data
  • yes, unless you override corresponding parameters
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