Hi!
I need help setting up Google Dynamic Remarketing with SS tagging. Previously, I sent dynamic event data with event name (view_item) and event items in my cc web container:
Now that I’m transitioning to SS tracking, and I try to set up the Google Remarketing tag in the ss container, it doesn’t give me the event items field. How do I set this up correctly and pull in the items from the data layer?
Thank you in advance 
Hi Oliver,
The remarketing tag on the server container by default uses parameters that come with the GA4 event. So it will use event name and items just from the payload event that comes to the server container.
But if necessary you can also change it by selecting custom configuration in the required items:
Hi @Alex ,
I have a similar topic. At the moment we pass the following information via the Client Remarketing tag:
function (){
var items = {{dLayer - ecommerce.items}};
var mapped = items.map(function(items){ return {"id" : items.item_id,"google_business_vertical" : "retail"}; });
return mapped;
}
How can we pass/create this information in the sGTM Remarketing Tag?
All you need to do is send a standard items array in the incoming request. The remarketing tag will automatically take this data and send it along with other data.
