I’m using the Stape WordPress plugin with WooCommerce and a server-side GTM container. Everything works fine for online payments like cards, but I’m having trouble tracking conversions for offline payment methods (such as cash, bank transfers, etc.).
In these cases, the purchase is only completed after a delay (via webhook or manual confirmation), and when the order status changes to “processing” or “completed”, the purchase event doesn’t seem to be sent properly to the server container — or it gets triggered without any attribution data (gclid, utm_*, etc.).
Has anyone solved this issue?
Do you use a custom webhook?
Do you resend the purchase event when the payment is confirmed?
How do you make sure the conversion is properly attributed?
Yes, I have the same question. On Shopify Stape also sends the Cart Token with the webhook. Is there something like this we can use for WooCommerce as well?
Then on the checkout event, you store the Click IDs in the Stape Store and use the Lookup to retrieve them once the Webhook comes through.
Hey @Joshua_Botha per your request, here is the list of cookies included in the webhook.
_fbp, _fbc, FPGCLAW, _gcl_aw, ttclid, _dcid, FPID, FPLC,
_ttp, FPGCLGB, li_fat_id, taboola_cid, outbrain_cid,
impact_cid, _epik, _scid, _scclid, _uetmsclkid, _ga
Thank you for letting me know. Do you perhaps have an image of what this looks like in the datalayer? So, I can use an Event Data variable to retrieve this data.
